虽然我们经常使用“传播”这个词,但我们未必真正理解它的内涵和外延。尽管如此,有一点我们是确信的,如果没有了
传播,难以想象人类如何生存,我们的文明又会怎样。在这个星球的各个角落,传播时时刻刻都在发生。我们也从未停止
过改良传播,从而满足我们的需要和诉求,朝向一个更美好的世界。媒介是一项伟大的发明,连接你我,重构交流沟通过
程。我们对媒体(包括传统和数字形式)的依赖也从未像今天这样强烈。围绕媒体与传播,这门课一方面介绍传播学的理
论知识,另一方面结合已媒介化空间中的传播现象就具体案例展开探讨。理论介绍将爬梳传播作为学术研究领域的出现和
确立,分享传播学的一系列理论和学派,鼓励学生思考传播理论和当下数字社会的相关性。实践讨论将探索媒介技术如何
改变了传播在时间和空间的存在,以及与之相伴的现实影响。重点聚焦在新技术下出现的各种视听传播现象,追问这些传
播活动与我们身处的时空的互动。
Although we have used the word “communication” a lot in daily life, we still don’t quite fully understand “communication”
as a conception as well as a practice. Nevertheless, we know one thing for sure, it is unimaginable to picture without
communication how human being would survive and what our civilizations would become. The communication process
happens in every second everywhere on the planet, and it takes place across various visible/invisible boundaries. We
never stop our pursuit in improving communication to meet our need and desire for a change and a better world. Media
is a great invention in connecting and reshaping us as well as our communication process. Our reliance on media, both
the traditional and digital forms, has never been stronger than today. Focusing on media and communication, this course
consists of both theoretical introduction and discussions on specific cases of communication phenomena in the mediated
space. The theoretical introduction will touch on the emergence and establishment of communication as a field of
academic inquiry. It will comb the origin and development of a range of theories and schools in communication studies. It
encourages students to question the relevance of these theories to our contemporary digital society. The following part
will lead students to engage with the discussion on how media technology speeds up the process of and expands the
scale of communication, and the subsequent consequences. One focus will be concrete cases of the visual-aural
communication in the digital age, investigating the interactions between these activities and the era we live in.
(1)传播基础和必要的传播学知识,加深学生对身处的媒介生态的理解,培养学生对媒体实践和理论学习的兴趣。
(2)敦促学生思考在个人和公共生活,在本土和世界图景中,我们需要什么样的传播秩序和格局,我们又该如何实现。
(3)鼓励学生使用文字、图像、音视频等数字工具,对外交流社会生活、专业学习等方面议题的经历、经验和想法。
(4)培养学生成长为优秀的交流者,与自我、家庭、社会、以及更广阔的世界建立良性的关系。
1. It spreads the basic and necessary knowledge about communication, deepening students’ understanding of the media
ecology we live in. It attempts to cultivate students’ interests in both media practice and thinking for further studies.
2. It pushes students to think what kind of communication order and landscape we need and how we can achieve that
vision in both private and public, in both local and global.
3. It aims to encourage students to pick up text, image and audio-visual tools that suit each and every one of them to
reach out, exchanging experiences, thoughts, and ideas on matters either in social life, or professional life.
4. It prepares students to grow into a competent communicator, building quality connections with the self, the family, the
society and the bigger world.