1
课程详述
COURSE SPECIFICATION
以下课程信息可能根据实际授课需要或在课程检讨之后产生变动。如对课程有任何疑问，请
联系授课教师。
The course information as follows may be subject to change, either during the session because of unforeseen
circumstances, or following review of the course at the end of the session. Queries about the course should be
directed to the course instructor.
1.
课程名称 Course Title
美学和设计心理学
Aesthetics and Design Psychology
2.
授课院系
Originating Department
系统设计与智能制造学院
School of System Design and Intelligent Manufacturing (SDIM)
3.
课程编号
Course Code
SDM215
4.
课程学分 Credit Value
2
5.
课程类别
Course Type
专业核心课
Core Course
6.
授课学期
Semester
春季学期
Spring Semester
7.
授课语言
Teaching Language
中英双语
English & Chinese
8.
授课教师、所属学系、联系方
式（如属团队授课，请列明其
他授课教师）
Instructor(s), Affiliation&
Contact
（For team teaching, please list
all instructors）
白紫千 系统设计与智能制造学院
School of System Design and Intelligent Manufacturing (SDIM)
Email：baizq@sustech.edu.cn
9.
实验员/助教、所属学系、联系
方式
Tutor/TA(s), Contact
待公布 To be announced
10.
选课人数限额(可不填)
Maximum Enrolment
（Optional）
2
11.
讲授
Lectures
习题/辅导/讨论
Tutorials
实验/实习
Lab/Practical
其它(请具体注明)
Other（Please specify）
总学时
Total
16
0
32
48
12.
先修课程、其它学习要求
Pre-requisites or Other
Academic Requirements
无 NIL
13.
后续课程、其它学习规划
Courses for which this course
is a pre-requisite
无 NIL
14.
其它要求修读本课程的学系
Cross-listing Dept.
无 NIL
教学大纲及教学日历 SYLLABUS
15. 教学目标 Course Objectives
此课程目的是培养学生掌握美学和心理学的基础知识，从而服务“以人为本”的设计。我们体验的不仅仅是物质构成的世
界，同时也是“美”的世界 — 愉悦，规律，可用性，吸引力和美。在此课程中，我们将讨论设计美学中最重要的认知和
心理学理论。这是一门为工业设计专业设计的融合美学和设计心理学的跨学科课程。 课程内容包括两大方面：（1）美
学：美学基本原理、设计美的性质、设计美的构成、设计美的形式法则、艺术设计的理论基础，以及形态设计；（2）设
计心理学：介绍使用者的行为，习惯，动机，期望和情感，从而使学生更好得理解使用者和设计的产品之间是如何互动
的。
This course aims to cultivate students to acquire aesthetic & psychological knowledge which can contribute to human-
centered design. We experience the world not only in terms of its physical structure, but also in terms of a wide range of
'aesthetic' qualities such as pleasantness, orderliness, usability, attractiveness, and beauty. In this course we will discuss
most of the major cognitive/psychological theories of design aesthetics. This is a cross-disciplinary course integrates
aesthetics and design psychology for industrial design major. It covers a) design aesthetics: the basic principles of
aesthetics, the nature of design aesthetics, the composition of design aesthetics, the law of design aesthetics, the
theoretical basis of design and morphological design. b) design psychology: to introduce the behaviors, habits,
motivations, expectations, and emotions of the people using products, and to better understand how users engage with
the products we've created.
16.
预达学习成果 Learning Outcomes
通过学习此课程，学生能够：
1. 认识，分析及理解美学的基本原理和要素
2. 掌握设计心理学的基本知识
3. 懂得美学和设计心理学如何影响设计，以及指导设计实践
4. 通过形状、颜色及其他设计变量，体现美学原理和形式法则
5. 通过理论和实践的方法解析使用者的行为及喜好
Upon completion of the subject, students will be able to：
1. Identify, analyze, and understand the principles and elements of aesthetics
2. Acquire the basic knowledge of design psychology
3. Understand how aesthetics and design psychology influence design and guide design practice
4. Apply the principles and elements of aesthetics via shape, colors, and other design variables
5. Use both theoretical and practical methods to analyze user’s behavior and preferences
3
17.
课程内容及教学日历 （如授课语言以英文为主，则课程内容介绍可以用英文；如团队教学或模块教学，教学日历须注明主
讲人）
Course Contents (in Parts/Chapters/Sections/Weeks. Please notify name of instructor for course section(s), if
this is a team teaching or module course.)
课程安排 Course Schedule
教学
周
Week
学时
Hour
理论 Lecture
实践 Practice
学时
Hours
课程主题 Lecture Title
语言 Language
实践 Practice
1
2
课程简介：美学，设计心理
学和工业设计
Introduction: Aesthetics,
design psychology and
industrial design
• Bilingual
对于给定项目的初步学习和设计
Preliminary study and design of the
assigned project topic
2
2
/
/
• /
应用美学原理进行图案设计
Apply basic principles of aesthetics
in pattern design
2
3-4
2
美学原理
Basic Principles of
Aesthetics
• Bilingual
形成及发展最初的概念设计
Ideation and development of initial
concept
4
5-6
2
设计沟通 I：形式与材料
Design communication I -
Forms& Materials
• Bilingual
运用不同的形式和材料进行设计，
将给定的关键词表现出来
Exploring the given key words in
different forms and materials
4
7-8
2
设计沟通 II：色彩
Design communication II –
Colors
• Bilingual
运用不同的颜色进行设计，将给定
的关键词表现出来
Exploring the given key words in
different colors
4
9-10
2
情感设计：
1.具有吸引力的产品更成功
2.情感及设计的多面性
Emotional design
1.Attractive things work
better
2.The multiple faces of
emotion and design
• Bilingual
练习运用多种研究手段调查人机交
互方式，包括角色扮演法，调研法
及观察法
Investigation of user- machine
interaction by multiple research
methods: role play, survey, and
observation
4
11-12
2
设计的 3个层次：本能，行
为，反馈
Three Levels of design:
Visceral, Behavioral, and
Reflective
• Bilingual
通过调研结果和用户反馈改进个人
项目设计
Refine and redesign the individual
project according to the survey
result and the feedback of the user
4
13-14
2
人，机和环境
Human, machine and
environment
• Bilingual
通过科技理解人的认知
介绍脑电仪 ：用脑电分析仪判断使
用者的喜好
Understand human’s cognitions by
technology
Lab: introduction of EEG
4
15
2
以人为本的设计
Human-centered design
• Bilingual
原型设计 Prototyping
2
16
/
/
• /
设计作品展示及答辩
Final Presentation
2
4
18.
教材及其它参考资料 Textbook and Supplementary Readings
Supplementary readings:
Emotional Design: Why We Love (or Hate) Everyday Things，Donald Norman, 2005
The design of everyday things , Donald Norman, 2002
The Aesthetics of Design, Jane Forsey. Oxford Press. 2013.
《现代设计美学》，章利国，清华大学出版社，2008
《设计艺术心理学》， 梁家年 武汉大学出版社 2011
课程评估 ASSESSMENT
19.
评估形式
Type of
Assessment
评估时间
Time
占考试总成绩百分比
% of final
score
违纪处罚
Penalty
备注
Notes
平时作业
Assignments
每周 Weekly
20
NIL
设计沟通 I
Design
communication I
第 6周 End of the 6
th
week
20
NIL
通过不同的形式与材料的设计评估
学生应用美学与设计心理学原则和
规则的能力
To assess students’ ability of
applying the principles and laws of
aesthetics and psychology via
different forms and materials
设计沟通 II
Design
communication II
第 8周
End of the 8
th
week
20
NIL
通过色彩设计评估学生应用美学与
设计心理学原则和规则的能力
To assess students’ ability of
applying the principles and laws of
aesthetics and psychology via
different colors
期末报告
Final
Presentation and
Report
第 16周
End of the 16
th
week
40
NIL
评估学生个人设计项目
To assess students’ individual
design project
20.
记分方式 GRADING SYSTEM
√ A. 十三级等级制 Letter Grading
B. 二级记分制（通过/不通过） Pass/Fail Grading
课程审批 REVIEW AND APPROVAL
21.
本课程设置已经过以下责任人/委员会审议通过
This Course has been approved by the following person or committee of authority